Blog
Real estate marketing, explained plainly.
Email, social, video, websites, and the follow-up nobody wants to do. Written by the team that produces this work for agents every day.
33 Real Estate Content Ideas for 2025Here are 33 content ideas for your real estate business in 2025, inspired by insights from Clever Real Estate’s survey of potential buyers and sellers.January 16, 20259 min readRead ItAllMy ThoughtsReal Estate SEOReal Estate StrategyReal Estate Business AdviceReal Estate Email MarketingReal Estate BloggingReal Estate WebsitesReal Estate Social MediaReal EstateMortgage Business AdviceMortgage WebsitesMortgageMortgage Social MediaMortgage Content MarketingReal Estate Content MarketingMortgage StrategyMortgage BloggingMortgage Lead GenerationMortgage Email Marketing
Real Estate SEOGoogle Business for Real Estate Agents: A Tactical GuideGoogle Business is an absolutely essential piece of your real estate marketing. Find out how to create and optimize it in our tactical guide.April 3, 20247 min read
Real Estate Strategy3 Post Ideas About the NAR Settlement to Create TodayThere is a lot going on in real estate right now! Thanks to the proposed NAR settlement, real estate agents and our commission have become the hot topic this week. Instead of going over the details with you for the hundredth time (because we all know you’ve been pouring over them already), I thought I […]March 21, 20246 min read
Real Estate Business Advice11 Critical Questions Every Real Estate Agent Must AnswerOftentimes, real estate agents only have a vague understanding of where their clients come from, their production ratios, and how much client follow-up they should be doing to get the results they want. In this blog, we explore the 11 crucial questions every real estate agent must answer so they can get more clients and close more deals.March 13, 20249 min read
Real Estate Email Marketing6 Reasons You Need a Custom Email AddressWhile using a free email address or even your company-provided email address may seem easy and good enough, it’s harming your real estate business. Here are 6 reasons why a custom email address is an important part of your success.March 6, 20244 min read
Real Estate BloggingBlogging is Dead. Long Live Blogging.When I say blogging should be part of your 2025 real estate marketing strategy, do you roll your eyes and think, wow, what year is this guy in? 2007? After all, today’s content is full of 60-second Reels and shorter (R.I.P. Vine), and our attention span is at an all-time low. Who has time to […]February 24, 20245 min read
Real Estate WebsitesWin Every Client With These 5 Value-Proving Website FeaturesThe first thing potential clients do is look you up online. Your website should prove your value and make hiring you an easy choice.February 14, 20245 min read
Real Estate Social MediaThese Social Media Mistakes are Hurting Your BusinessWe see real estate agents make these social media mistakes over and over again.February 7, 20199 min read
Real EstateThese Agents are Killing it in These Real Estate Video ExamplesThese real estate video examples show you how to have a conversation with your clients, share information, prove your authority, and help people know and trust you.February 1, 20194 min read
Real Estate9 Ways to Get More People Reading Your EmailsDo you think email marketing for real estate businesses is dead? Here’s how it can get you more business.January 28, 20197 min readThe Spark
One email a week to spark something.
An idea, a bit of creativity, or a small fire lit under you. Written for agents who already have plenty to read. Unsubscribe in one click.