• How to Manage Your All-Important Google Search Profile

    How to Manage Your All-Important Google Search Profile

    Do you know what people see when they Google you? Here’s how to manage and curate your Google search profile.

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  • 3 Steps to Manage Your Mortgage Reviews in 2018

    3 Steps to Manage Your Mortgage Reviews in 2018

    Learning how to manage your mortgage reviews is more important than ever. Whether clients are researching the best lenders or are researching someone who has been recommended to them, you can bet they’re going online to find out about you.

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  • Develop an Owner’s Mindset

    Develop an Owner’s Mindset

    Do you think of your business as a business, with you as its owner? Or do you treat your business as a job, with you as an employee? Too many mortgage and real estate professionals like you treat your profession as a job and not a business, and it’s hurting your long-term success. You may…

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  • Lead Sources vs Lead Methods

    Lead Sources vs Lead Methods

    It’s crucial to know what marketing works for you and your business and what marketing doesn’t work. Whenever we launch a marketing campaign for a client, one of the things we always bake in is tracking lead sources. The best way to properly measure a campaign’s effectiveness is to track how many leads come from a source, then…

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