Close 1-3 More Clients Each Month with Content
+ Build Your Brand + Grow Your Network
We work exclusively with one agent per market. Find out if your market is available!
It’s 2025.
Cold calling and door knocking barely work anymore (if at all).
Do you answer random knocks at your door?
Or random calls on your phone?
Didn’t think so.
And who has the time or energy to chase cold leads who just wanted to looky-loo a listing online and will never answer your call. Ever.
Is that how you want to spend your time?
Didn’t think so.
So how do you get more clients in today’s market? Clients who will answer your call? Who actually want to work with you?
In a word, content.
Content Creates Closings.
This is Why Luminary Agents Follow the
Content to Closings Flywheel
The Content to Closings Flywheel is how you’ll turn content into closings.
It starts with your one goal as a Luminary Agent:
Create and Share Content
Everywhere, Often, and Forever
Everywhere
Find people wherever they’re spending time
Often
Repetition creates recognition
Forever
Stop the feast and famine roller coaster
Sharing content sometimes or in some places won’t do much.
But when you share content everywhere, often, and forever, something happens.
People start to
Know, Like, and Trust You
This trust builds over time and leads to real estate
Conversations
with people. It might be a DM on Instagram, a reply to your newsletter, a comment on Facebook, or a text on your phone.
These conversations lead to
Clients
who are ready to work with you without any slimy sales tactics or competition from other agents.
These clients lead to
Closings
and new raving fans who will refer you every chance they get.
These referrals create new
Connections
with people who want to have real estate conversations… and around we go!
There’s just one problem…
Creating and Sharing Content Everywhere, Often, and Forever
is really hard.
Does this sound like you?
We work exclusively with one agent per market. Find out if your market is available!
You feel overwhelmed.
There are too many options. Everywhere you turn there’s a guru or expert telling you to be on social, post more Reels, don’t forget stories, you need more autoresponders. They all promise the moon but sound a little too good to be true.
You feel frustrated.
Every time you finally sit down to send your email newsletter, customize your Canva template, or setup your WordPress website, you get so frustrated that you just give up.
You feel guilty.
Some weeks you’re very consistent, and others… well, they just kind of get away from you. You feel guilty for being inconsistent but the guilt only causes you to avoid it even more.
You feel too busy.
You’d love to just have someone manage it all for you, but you either can’t afford or don’t want to deal with a full-time, in-house marketing person.
Don’t worry. We’re here to help.
When you hire Luminary Agent
everything changes.
When you hire Luminary Agent…
We work exclusively with one agent per market. Find out if your market is available!
You feel happy.
You’ll have a marketing partner helping you execute.
You feel supported.
You’ll have an entire team dedicated to writing, editing, designing, and sharing your content.
You feel proud.
You look at your marketing and you feel proud of how consistent you’ve become.
You feel free.
We’ve taken much of your marketing off your plate, freeing you to do more important things only you can do.
Best of all,
you close 1-3 more clients every month.
We help you
Create and Share Content
Everywhere, Often, and Forever
by following
The Four Luminary Agent Principles
PRINCIPLE
1
Your Marketing Doesn’t Work Without You
As a real estate agent, YOU ARE THE PRODUCT. You need to be front and center in all your marketing.
People cannot get to know, like, and trust you if they can’t see your face, hear your voice, and connect with your personality.
A Tale of Two Profiles
Which do you connect with more?
This profile could be anybody.
No photos or videos of anyone. It’s a nameless, faceless, personality-less profile.
It looks like a random collection of Canva templates.
Would you even recognize one of these posts and who it was from if it scrolled past you?
This is Adam.
You immediately know who this person is.
A quick glance will tell you a lot about who they are and whether they pass the vibe check.
If you saw one of these posts scroll past your thumb, you’re much more likely to stop.
In real estate, people do business with people, not brands. People need to see your face, hear your voice, and connect with your personality to build the trust that leads to conversations.
PRINCIPLE
2
Harness the Power of Long-Form Content
It’s so easy to extract smaller, bite-sized pieces of content from a long-form piece like a blog post, video, or podcast.
One blog post can inspire an idea for a photo or a funny meme for social.
One blog post can become an email that shows up in someone’s inbox.
One blog post can become video script for a YouTube video.
One video can be cut into multiple Reels for social.
Those Reels can be turned into Instagram ads.
Don’t reinvent the wheel each time you need to create and share content. Harness the power of long-form content to drastically reduce the amount of new content you need to create.
6 More Benefits of Long-Form Content
It showcases your depth of expertise.
A 90-second Reel can only explain so much. It’s great to pique someone’s interest, but what if they have more questions? Having more in-depth content to share means you get to keep their attention longer instead of losing it to someone else.
It’s good for SEO.
Search results are made almost entirely of blog posts and YouTube videos. Look at the search results for “what is a home warranty”. Notice anything? All blog posts and YouTube videos.
It builds your brand.
Remember, your brand is what people say about you when you’re not in the room. Long-form content helps you craft the narrative that you’re knowledgeable and experienced.
It’s evergreen.
Long-form content is relevant for years to come. The TikTok video you made yesterday is already buried and forgotten, but that video you made about home warranties? That’s still getting views three years later!
It creates a library of in-depth, high-quality content.
Long-form content grows over time. Soon, you’ll have an entire library of in-depth, high-quality content you can reference and share with your clients anytime a question comes up – without having to repeat yourself!
Most of it can be done by someone else (aka us)!
We write, edit, and publish your blogs. We craft your video scripts, edit your videos, and handle the posting. All you need to do is hit record.
PRINCIPLE
3
Ads are the Key to Winning on Social
Everybody wants their social posts to go viral. But your chances are about as good as winning the lottery. Not great.
Instead, turn your social posts into social ads and bypass the algorithm! Social ads are like buying a lottery ticket with a guaranteed payout.
A little bit of money can get thousands more eyeballs on your social content. Thousands more people getting to know, like, and trust you. Thousand more chances to create a conversation.
PRINCIPLE
4
Take Advantage of Every Marketing Channel
Email and Direct Mail are incredibly effective. Yes, even in 2025. Here’s why these channels are some of our favorites.
Guaranteed Delivery
With email and direct mail, you own your list. You don’t have to please or pay an algorithm. Your clients are all but guaranteed to receive your emails and postcards.
Luminary Agent emails have a 99% deliverability rate.
Detailed Statistics
Email marketing also offers a bevy of stats. Who opened it, how many times they opened it, who clicked on a link, which link they clicked on, who forwarded it, and more.
Luminary Agent clients have a 43% average open rate.
Reach Everybody Everywhere
Not everyone has social media. Not everyone checks it every day. But everybody has email. And everybody is logged into it on their phone 24/7/365. Everybody has a mailing address.
What You Get Each Week
Each week we will help you create and share great content—making sure you get and stay in front of people everywhere, often, and forever—so you can turn your content into closings.
Blog Posts
Well-researched, SEO-optimized blog posts that position you as a local expert and trusted advisor.
Topics include real estate and more, like local dining, activities, charities, and businesses. They build your brand, provide lasting value, and drive traffic to your website.
Scripts
Authentic video scripts written in your voice and loaded into a teleprompter app.
All you have to do is hit record. We make sure every script feels natural and connects with your audience.
YouTube Videos
Videos edited and polished to make you look and sound your best.
From cutting to branding, we make sure every video resonates with your audience and showcases your expertise, building trust and authority over time.
Social Graphics
Eye-catching and engaging graphics, memes, and more inspired by your blogs and videos.
Each one is designed to showcase your expertise, provide valuable info, and tease your long-form content.
Reels
Quick, engaging, bite-sized videos cut and shared from your long-form content.
These Reels are designed to stop the scroll, spark interest, and leave viewers wanting more.
Social Ads
Your best-performing social content transformed into ads.
These ads bypass the algorithm and guarantee exposure.
With just a small ad spend, your ads are seen by thousands of potential clients, helping you create more conversations, clients, and closings.
Email Newsletters
Personalized, value-packed email newsletters made to engage your audience and keep you top-of-mind.
Each email is designed to educate, inspire, and drive action while maintaining a consistent connection with your database.
Direct Mail Postcards
Beautifully designed, impactful postcards that make their way straight into your clients’ hands.
Each piece complements your online efforts, creating a tangible touchpoint to reinforce your message and keep your brand visible.
Who Should Hire Us?
Yaaas!
- Agents who love relationships
- Agents who get clients primarily or exclusively from referrals
- Agents who hate cold calling and door knocking
- Agents who are patient and know marketing takes time
- Agents who are willing to get in front of the camera
Nah.
- Agents who want a ton of cold leads
- Agents who want a CRM only
- Agents who want DIY marketing
- Agents who just want someone to do what they say
- Agents who are impatient and want a magic bullet
Fair & Simple Pricing
Everything you need, one monthly price: $1,750*.
When you hire Luminary Agent, you’re not just getting one person—you’re gaining an entire team of marketers, designers, copywriters, video editors, and more—all for less than half the cost of a full-time employee
We know great marketing takes time to build, so we offer progressive pricing for your first six months.
Month 1
$700
60% off
Month 2
$875
50% off
Month 3
$1,050
40% off
Month 4
$1,225
30% off
Month 5
$1,400
20% off
Month 6
$1,575
10% off
By your seventh month, your marketing will be running at full speed, and you’ll see the Four Luminary Agent Principles working at full capacity.
* Our pricing does not include your ads budget or printing & mailing costs. However, there is no markup on these items.
We work exclusively with one agent per market. Find out if your market is available!