Are you leaving money on the table?
Let’s calculate the potential commission sitting in your database.
1
About Your Business
How many warm contacts are in your database?
(You know them and they know you.)
How many transactions did you close in the last 12 months?
How many were warm contacts from your database?
How many were referrals?
Other sources
1
What is your average sales price?
What is your average commission?
2
Your Client Capture Rate
Most people move every 10-15 years.
(Feel free to adjust to match your own database.)
This means 17 people you already know will need to move in the next year.
Your Client Capture Rate
How many potential clients (and commission) have you actually captured over the last 12 months?
7
Closed
/
17
Potential
=
41%
Capture Rate
$87,500
Closed
–
$212,500
Potential
=
Lost
3
Your Referral Rate
A well-nurtured database has a 5-10% referral rate.
(Feel free to adjust to match your own goals.)
This means you should receive 15 referrals in the next year from your database.
Your Referral Rate
Your current referral rate:
7
Referrals
/
200
Contacts
=
3.5%
Referral Rate
How many potential referrals (and commission) have you actually captured in the last 12 months?
7
Referrals
/
15
Potential
=
47%
Referral Capture Rate
$87,500
Referrals
/
$187,500
Potential
=
Lost
4
Your Current Commission
$175,000
of
$400,000
How Much Money You’re Leaving on the Table
of
$400,000
Capture More Clients and Referrals with Luminary Agent
Consistent, local content that runs on autopilot.
Core
Clients on our Core plan capture ~3 more clients in their first year alone.
Captured Deals Your First Year
Your Captured Commission
$37,500
Your Total Investment
Plan
$3,600
Printing/Postage
$2,640
Total
$6,240
Money In Your Pocket
$31,260
Your First Year ROI
601%
Even 1 new client will give you an ROI of
200%
Premium
Clients on our Premium plan capture ~5 more clients in their first year alone.
Captured Deals Your First Year
Your Captured Commission
$62,500
Your Total Investment
Plan
$5,100
Printing/Postage
$5,280
Total
$10,380
Money In Your Pocket
$52,120
Your First Year ROI
602%
Even 1 new client will give you an ROI of
120%
If you stayed in front of your clients for an entire year, would you do more or less business?
Luminary Agent helps you capture more repeat and referral clients with consistent, local content that runs on autopilot.